Written by on July 2, 2021

Travis Scott‘s releasing another collab outside of the music biz … but this one includes a tribute to his friend and fallen hip-hop star, Pop Smoke.

The rapper’s Cactus Jack brand has entered a partnership with the popular French fashion house, Dior — which is also the name of a popular Smoke track — and Travis revealed the first item in the collection is all about Pop.

It’s a t-shirt with the late rapper’s face emblazoned a little off-center on the front with lyrics from his song on the back. Travis wrote, “U CANT SAY POP AND FORGET THE SMOKE. NOW U’RE IN ALL THE STORES 4 EVER.”

Rumors began circulating that Scott and Dior were teaming up on something after he was seen wearing a brown, heavy-duty work jacket with a large Dior logo fused with his Cactus Jack logo, and sure enough, the rumors are true.

As you know, Pop Smoke was shot and killed by 4 masked gunmen back in February 2020 in what appeared to be a home invasion robbery at a rental pad in the Hollywood Hills.

Four people were arrested in July 2020 for the murder — 3 were minors at the time of the shooting but none have stood trial yet.

The late rappers family are said to be “grateful” for the Scott/Dior collaboration.

Pop Smoke’s brother, speaking with TMZ said “he thinks it could be the start of a great partnership” and that the relatives would love be more involved in future projects.

Pop Smoke’s legacy has also be preserved through his posthumous album ‘Shoot For The Stars, Aim For The Moon’. A second album has been announced for 2021.

The top is expected to be available to purchase in stores later this year.

Reader's opinions

Leave a Reply

107.3 VIP

Playing All the Hits... All the time!

Current track



%d bloggers like this: